BeaversDen: Business Plan

Getting Down To Business

Business Plan for BeaversDen – General Media

Executive Summary


BeaversDen started in October of 2009 as a media production umbrella for subcontract freelance media production.

As of February 2019, BeaversDen moved into the direction of small business contracting as a media company and single member sole proprietorship. LLC or L3C status is the main structure of business goal and objective. There will be a series of updates to this post.

The Problem

Despite of COVID-19 efforts, small businesses have been under the radar. It is the goal to help small businesses thrive. But also as a result, like as with other small businesses, BeaversDen is also under the radar, as well.

The Solution

BeaversDen offers creative services, campaign management and professional consultation; implementation of applications, integration of platforms and social media and independence tailored and taught to the SBO in a guided course during platform build. And in turn, BeaversDen requests that small business owners add their name, email address and a summary of their business project the Newsletter sign up form.

Newsletter Sign Up Form

Summary of Business Project

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BeaversDen offers a developer seat to select platforms like Shopify, 3D Cart, Google Ads, Facebook Ads, Bing Ads, Microsoft Ads, AdMob, AdSense, HuluAds, Instagram Ads, Twitter Ads, HubSpot CRM, Sugar CRM, Keap, and much more like a PR Wire. This resource availability puts 14 day trials aside and grants more time at the leisure of the SBO to set deadlines without being marginalized.

Keys To Success
  • Know The Competition
  • Be Creative
  • Be Consistent
  • Be Aware Of Sacrifices
  • Research
  • Determination
  • Communication
  • Mindset
Financial Highlights

I offer many option packages that include build time extended beyond standard trial period. Most plans are customized by bundle and specifications.

Business Description

Business Name

BeaversDen – General Media

Business Goals

To be a resource to small online businesses, niche based businesses, and SBOs. To grow into LLC status as an agency of advertising, marketing, public relations and publishing.

Competitive Advantages

Completely Remote and Mobile and Specifically Geared For Niche Size Business to Forming Corporation Status.

Target Audience

Small Online Business Owners

Business Location

Stockbridge, Georgia – Remote, US Only

Mission Statement

To embolden the small, online, niche-based business sector with flagship tools that promote business growth.

Core Values

Inner Core

  • Integrity
  • Empathy
  • Devotion
  • Foundation

Outer Core

  • Individualism
  • Partnership
  • Socioeconomics
  • Interdependence

Market Analysis

The market analysis for BeaversDen is not online. More data is needed to aggregate. BeaversDen has had the pleasure of three clients since 2019. Currently seeking clients. However, the market analysis overall within the scope of advertising and marketing shows solid results.

Competitive Analysis

BeaversDen competes with very few companies in this market due to the niche base. However, Blue Fountain Media is one agency that is a viable competitor for small businesses. Another competitor, Splurge Media. Both of these companies, like BeaversDen focuses on small business.

Sales and Marketing Plan

In order for BeaversDen – General Media to grow, lead generation is top priority. In order to best serve small business owners, they will need to sign up for the newsletter and marketing email, as organic and noninvasive as possible. This might promote stagnation of BeaversDen, but it will help to build Client Relations.

Ownership and Management Plan

BeaversDen – General Media is owned and operated by Glenn R. Beaver, Jr. strategies are determined at the start of projects. BeaversDen currently operates with zero clients and is gainfully self employed looking for those in need of representation.

Operating Plan

BeaversDen currently operates day to day on a part time basis with no clients at this time. Affiliate Marketing is what’s left for job functions of BeaversDen.

Financial Plan

All projects are funded by the client. Funding for BeaversDen is held by donations, self-investing, and affiliate marketing.


  • Advertising
    • Creatives
    • Campaign Management
    • Consultations
    • Banner Ads
    • Social Media Advertising
    • Google, Facebook, Twitter, Instagram,
  • Marketing
    • Branding
    • Logo Design
    • Shopify Development
    • Website services
    • CRM integration
    • UI/UX Design
    • Lead Generation
  • Public Relations
    • Press Releases
    • Surveys
    • Ratings and Reviews
    • Testimonials
    • Trade Shows

Product Line

The products for sale are available as a niche affiliate. Dropshipping merch Coming Soon.


My main resources are in my business WordPress account. Affiliate Marketing, PR Wire, Google Ads, Facebook Ads, Bing Ads, Twitter Ads, Instagram Ads, Publishing, AdSense, Vendasta, AdMob, AdRoll, Native Ads, Adobe Suites, Podcast – LifeTalk, Podcast – AcousticPod, Podcast – LiveDJ, and more.

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